CCR2

Our film engages with what would most likely be a young male audience. This is not to say that women would not be interested in such a movie, but due to the cast, it may be most appealing to those like the actors themselves. This is because it would allow them to relate to the characters, and possibly see themselves in the movie. As of the opening 100% of the cast is younger men, although with a full movie there would obviously more characters and audience groups represented. To be advertised there are several different strategies to take. To appeal to a younger crowd, we may try to video game promotions. This has been done before with games such as Payday 2, was they had in game characters and items from such movies like John Wick. Another demographic that may be interested in the overarching theme of the movie, gambling, is those who play such games. Online adds on “gaming” websites, or posters in a casino may attract attention of another interested crowd. We will of course have several social media sites, and possible promote on Instagram or Snapchat. Having TV ads and interviews would also be something we’d look into.

Comments

Post a Comment

Popular posts from this blog

Baby driver target audience

Image
The audience of baby Driver is similar to that of our Film. The audiences are similar because it features a fast paced action crime thriller that stars a young male main character lead. This audience is most likely the young adult male category. The film was advertised with posters, these were hung in movie theaters and film festivals, which generated awareness of the film in the demographic of movie enthusiasts. Two different trailers of the film offered two different vibes which could have interested those different sides of the spectrum. These were shown on television, YouTube, and other social medias. The film also had cross promotions with other companies, Alpha Industries created movie inspired apparel, Subaru used the movie to advertise it's WRX model, and Urban Outfitters, had an elusive movie t-shirt and soundtrack vinyl. We would like to use all these forms of advertisement especially the movie inspired clothes line.
Read more

Drive Opening

The Opening of the film Drive had little of the story told in the first two minutes. The only several facts can be seen. The first is that this man is a driver, this is shown by his driving gloves, racing jacket, and the fact that almost the entire opening is him driving. Establishing shots as well as aerial shots also show that this is set in a large city. A tracking shot follows the character out of his car, and a POV is used to show what what he sees briefly. The music and stylized credits also show a bit of the aesthetic theme will be. The credits name the casting agency, production designer, costume designer, producers, who the screenplay is by, and who directed it. The budget was 16 million dollars,  and it made 78.1 million. It won best director at Cannes Film Festival, Oscar nominated for sound editing, and won a Golden Globe for supporting actor.
Read more

Feedback

The criticism I received was constructive. The film did not fit the entire screen, so I was given instructions on how to go about doing so. We were also given the suggestion that one of our characters should jump into his car rather than open the door, this would add to the thrill of the action scene. This will however require re shooting, and may not be possible due to complication with the car. I was also told to enhance the color, but this had already been done to the maximum and would be impossible.
Read more